“I kept saying ‘No’” - Performer Accuses 101 Modeling Agent of Raping Her in Las Vegas Hotel Suite
Lilith Grace files police report detailing alleged attack by Robert Moran; others performers share disturbing stories of their experiences with Moran at 101 model house
By Austin King / Editor
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An undated photo of Robert Moran
A former member of 101 Modeling has accused agency founder Robert Moran of raping her in a Las Vegas hotel room earlier this month.
Lilith Grace, 22, told PornCrush that the 46-year-old Moran used his fingers and penis to penetrate her both vaginally and anally despite her pleas for him to stop. Grace also said that Moran ejaculated inside of her despite her telling him she wasn’t on birth control.
“I kept saying ‘no’ over and over,” Grace said during a telephone interview Saturday. “I don’t know how much more frank I could’ve been.
“He kept moving my hands away (from my privates) and saying, ‘I’m not going to rape you. I just want to fuck you. Please, just let me fuck you one time so I can say that I fucked you.’ He was begging.”
Grace said Moran drove her from Los Angeles to Las Vegas Feb. 5 for a shoot, and that the alleged rape occurred later that evening in a suite they were sharing at the Flamingo Hotel.
Grace said Moran made subsequent attempts to have sex with her throughout the night and into the morning—penetrating her digitally multiple times, she alleges—but she was able to fend him off until 6 a.m., when Grace demanded Moran drive her home.
About two hours after they arrived at Moran’s residence, where Grace had rented a room since November, Grace contacted the Los Angeles Police Department. A detective met her at an area Starbucks and transported her to the police station, where Grace filed a report before physicians performed a rape kit.
The results of that exam are being forwarded to the Las Vegas Police Department, where Grace said her case has been transferred. She said a detective from the LVPD interviewed her for 63 minutes via phone Saturday evening and sent PornCrush a screenshot of the call log.
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Lilith Grace (courtesty of Instagram via @andtheycalledherlilithh)
“We had a good conversation,” Grace said. “It was very thorough. Now that I’ve been assigned a detective, the process should speed up quite a bit.”
Moran did not respond to multiple messages from PornCrush seeking comment. .
Disheartened as they are about the alleged incident in Las Vegas, current and former members of 101 Modeling’s roster weren’t surprised to hear that Moran has been accused of wrongdoing.
In fact, an investigation by PornCrush—which included multiple interviews and even a review of secret audio recordings—paints the picture of an agent whose struggles with alcohol have resulted in a trend of disturbing interactions with models.
One performer said Moran pulled a knife on her and her boyfriend during a drunken rage. A male performer suffered a broken collarbone when a playful living room wrestling match with Moran turned violent. And numerous models have said Moran routinely requests sexual favors from both male and female talent on his roster. At times Moran claims he is gay, sources said. Other times he says he’s bisexual.
“Robert tried to fuck me last year,” a former male talent at 101 said. “He’s so fucked up all the time, he doesn’t remember half the shit he says or does. The guy is total a mess. It’s crazy to think he was my agent.”
No incident involving Moran—who founded 101 Modeling in 2011—appears as alarming as the one allegedly experienced by Grace.
A Florida native, Grace was 19 when she entered the industry in 2022 and signed with 101 Modeling. For nearly two years Grace said her interactions with Moran were positive. He was getting her regular bookings and there was no indication he was interested in her sexually.
But the dynamic changed in November when Grace rented a room at Moran’s home in Tarzana, which doubles as a “model house” for several 101 performers.
She said Moran immediately took a liking to her and asked her to be his girlfriend. He took her to Universal Studios and said, “This could be your life all of the time.” Grace told Moran she would prefer to keep their relationship platonic, but his flirtation persisted to the point where Grace was uncomfortable enough to leave the house. She spent in the next three weeks bouncing between the Excalibur and Luxor hotels in Vegas, waiting for bookings that never came.
“When I left,” Grace said, “he basically stopped booking me.”
Grace began exploring new representation but eventually moved back into the model house after Christmas. She said Moran drove her to get tested one afternoon and, after some friendly flirtation on his part, she was suddenly getting booked again regularly.
Moran mentioned to Grace once again that he wanted her to be his girlfriend, which caused some confusion. Weeks earlier, while she was gone, she said housemates told her that Moran asked another model to have sex with him when he was intoxicated. She also remembered how open Moran was about his attraction to other men and that he sometimes paid female members of his roster to peg him.
In late January, Grace answered a knock on her bedroom door and found a nude, drunken Moran standing in the hallway with his hands over his penis.
“He asked if he could borrow the biggest dildo I had,” she said.
Still, whether Moran was gay or bisexual, Grace said it was obvious to everyone in the house that his attraction to her was genuine. When Grace told him her feelings hadn’t changed, she said he handled the rejection well.
“No thing was ever weird,” she said. “No one was ever touched, no boundaries were crossed. That’s why I agreed to the Vegas trip. I felt safe around Robert.”
She pauses.
“Until that night.”
Grace said Moran offered to drive her from Los Angeles to her shoot in Vegas the morning of Feb. 5. He said he would book a room at the Flamingo for four nights, allowing them to relax and unwind in Sin City for the rest of the week after she was finished with her work.
Grace said Moran initially booked a suite with two separate bedrooms, but when the clerk offered to upgrade him to a bigger suite, he accepted.
Even though it only had one bed.
Grace told Moran she’d be comfortable with the arrangement as long as he knew she was not going to have sex with him.
“OK,” Grace recalls Moran telling her. “I won’t make any moves on you. You can sleep in the bed and I’ll sleep on the couch.”
After dropping off their bags, Grace and Moran went out and bar-hopped on Las Vegas Strip. Not a heavy drinker, Grace said she was tipsy and that Moran was drunk when they returned to the room around 9 p.m. Within seconds of the door shutting behind them, Grace said Moran asked her to take off her clothes because he wanted to see her naked. She said she didn’t think much about the request, as adult stars are accustomed to being nude in front of people they aren’t necessarily going to have sex with.
“Within seconds,” Grace said, “the vibe completely changed, and he started touching me. He wasn’t just making a move sexually; he was making a move romantically, telling me he wanted to give me his car and that he wanted me to be his girlfriend.
“I reminded him how we had established that we weren’t going to fuck, but within 10 minutes he was on top of me, sticking his fingers in my ass. I’d tell him to stop and then he would switch to his (penis).”
Even though she doesn’t like anal sex, Grace said Moran had been booking her for anal shoots regularly and that she was sore from her scene earlier that day. Moran’s attempt to penetrate her without any lubricant, Grace said, caused more pain than she could handle.
“Anytime he tried going in my ass at all, I was constantly yelling, ‘No!’” Grace said. “There was one point where he was fucking my pussy and I remember thinking, ‘OK, once he cums, he’ll be done, and it’ll all be over.’
“He kept saying, ‘I want to cum in you! I want to cum in you!’ I kept yelling, ‘Do not cum in me! I’m not on birth control! Do … not … cum … in … me!’ But he just grabbed my ass and pulled me in tighter and did it anyway.”
Grace said Moran “threw up a bunch of alcohol” and then left the suite to go downstairs and resume drinking. She said he took both room keys with him so that she wouldn’t be able to leave without locking herself out.
“He said over and over, ‘You’re not leaving the room. You’re not leaving the room,’” Grace said.
Grace said the pattern repeated itself four to five times throughout the night, with Moran returning to the room to sexually assault and fondle her each time before leaving again to drink. At one point he even took a picture of her lying naked on the bed. Every time Moran came back, Grace said, she became more and more assertive and forceful in pushing him away.
When Moran returned to the room for the final time around 6 a.m., Grace was in tears and demanded he cancel the room for the rest of the week and take her home immediately. Grace sat in the back seat as Moran drove back to Los Angeles. Occasionally, she said, Moran would reach back and put his hand on her leg.
“He’d kept saying, ‘You should’ve said yes to being my girlfriend. I wanted to give you the car. I’m unhealthily obsessed with you,’” Grace said. “He was still trying to sell himself. I told him I hated him about three times. He’d just look at me and say, ‘Well, I love you.' He wasn’t understanding at all.”
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Robert Moran
Less than an hour after arriving in Los Angeles, Grace phoned 101 booking agent Fran Amidor along with Brian Berke, the owner of Florida-based AMA Modeling, the sister agency of 101.
Grace said Amidor was skeptical of her story because she believed Moran is homosexual. She said she’d broach the issue with Moran and get back to her, but Grace never heard from her again that day.
When Grace called Berke and told him she wanted to leave the model house, he agreed that she should do so.
Grace called the authorities and then walked to a nearby Starbucks to meet the officers who transported her to the police station, where she gave her statement and underwent a physical exam. After housemates arrived with two suitcases full of her belongings, Grace went to the airport and traveled back to Las Vegas to meet with authorities there. Two days later she flew home to her native Florida, where she remains today.
Nearly two weeks later, Grace said she still has a painful laceration in her posterior that is causing her various forms of difficulty. She said she has a solid support group of friends in her home state but grows frustrated when people in Los Angeles tell her that Moran is spreading false rumors about their relationship.
“He’s going around telling everyone that we had fucked all these times (before Vegas) and that it was a regular thing,” Grace said. “He’s trying to make it seem like I’m lying, but how could anyone lie about something this serious?
“I’ve had so many conversations with people in the house about Robert liking me and me not liking him back. No one believes him.”
Especially not the performers who have had issues with Moran in the past.
In May of 2023, before Moran moved into the model house, a former 101 talent who asked to remain anonymous said Moran grabbed her boyfriend by the neck and attempted to fight him in the living room of the apartment Moran lived in before relocating to the model house.
The performer provided PornCrush with an audio file she secretly recorded during the encounter so that Moran would be held accountable if the situation got out of hand. The performer said Moran had been on a three- or four-day bender and was heavily intoxicated.
“I could destroy you,” Moran tells the boyfriend, as heard on the audio. “Move out of my eyesight. Go back over there and stay the fuck out of my eyesight. I’m on the verge of destroying you. You should not come (near) me because I could destroy you in one second.”
The boyfriend then asks Moran why he would want to destroy him. Moran responds that it’s nothing personal.
“It’s just something in my brain,” he says.
Moran grabs the boyfriend by the throat moments later, but the situation quickly deescalates and Moran apologizes.
In a separate recording the following day, Moran expresses frustration when performer Brad Sterling, who was staying at the model house, ignores him.
“I’m a white supremacist,” Moran says. “Sterling! Sterling! Sterling! (pause, with no response). You see how he walked away from me? I’m a white supremacist. He will not fucking debate me.”
The performer recalled another instance when Moran, again inebriated, ripped the door to Sterling’s bedroom from the hinges and battered holes into it. She said Sterling had to apply a chokehold to Moran to calm him down.
She also said Moran told her she was fat when she resisted his sexual advances, which included asking her to see her naked breasts, vagina and butt. And she witnessed Moran tell another model that she was “only a 7” just hours after she signed with 101.
“It was her first day and he made her cry,” the performer said. “Robert likes to make girls vulnerable by pushing their buttons and hurting their feelings.”
The performer said the most frightening moment came when Moran walked into the kitchen after an argument with her boyfriend and returned with a butcher knife.
“He just sat on the couch with it and point it at us and said, ‘I could destroy you,’ under his breath,” she said. “He had drank himself into oblivion and could barely string a sentence together.”
Once things calmed down, the boyfriend went into the kitchen and hid the rest of the knives.
“We weren’t as worried about Robert hurting us as we were about him hurting himself,” the performer said.
Female performers weren’t the only ones who felt uneasy around Moran. Multiple male performers on the 101 roster said they felt constant pressure to have sex with the agent. One male talent, who asked to remain anonymous, said Moran sent him $500 in hopes that it would lead to intercourse.
“He was always telling me, ‘I’m going to fuck you so hard,’” the performer, who is straight, said. “It made me uncomfortable, to be honest. I played along and told him I was gay, because he’s my agent, but it was a rough spot.
“I never had sex with him like some of the other guys on the roster, who do a lot of gay and bi porn. But then I felt like I didn’t get bookings because I didn’t give in to his bullshit. When I first started he said, ‘I’m going to make you a star,’ and all of this other crazy stuff. But if you don’t do what he wants, you won’t get bookings.”
Male performer/producer Alex Jett said Moran was one of his best friends for more than two years before an incident in May of 2021, when Moran challenged Jett to a wrestling match on his living room floor.
“It’s a thing he likes to do with male talent,” Jett told PornCrush. “It was always in good fun.”
Jett quickly realized things were different when Moran grabbed him by the throat, knocked him from his feet and choked him as he laid on the ground. Moran cocked his fist and acted as if he were about to punch Jett. The he spit in his face.
“Robert you’re a fucking psycho,” Jett recalls yelling at Moran. “That’s not wrestling. This isn’t a violent thing. This is supposed to be friends having fun.”
Hoping that Moran had come to his senses, Jett rose to his feet and agreed to go another round with Moran. This time, he was thrown to the floor and spit on again by Moran, who then grabbed Jett by the hair and slammed his head into the ground three times. Jett said Moran then spit in his face again as he smashed his head into a wall. By the time someone wrestled Moran away, Jett had suffered a broken collarbone.
“As soon as he was off of me, he was normal, calm and not violent,” Jett said. “He kept saying, ‘I would never hurt you. I would never hurt you,’ over and over again.”
Jett had surgery to repair his collarbone and missed three months of work. He said Moran paid him $5,000 for each of those months.
“I was around him all the time,” Jett said. “I would drink with him and have seen him do cocaine. He had never been violent until that night. I saw none if it coming. I seriously believe he had a dissociative moment.”
In a subsequent interview Sunday night, Grace told PornCrush she’s been getting barraged with messages from performers—including some she’s never even met—with stories about Moran.
As much as she’d like to put the situation behind her, she said she’s glad she spoke up on social media and hopes that her voice will spark change.
Grace also said she’s looking forward to returning to the industry once she is recovered, both mentally and physically. Before going to bed on Sunday she posted a picture of herself in a bikini on her Instagram story.
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“Don’t judge me for being sexual, it’s how I heal,” the caption read.
Grace said her experience with Moran hasn’t changed her attitude about her career.
“What happened to me was so out of pocket from everything else I’ve experienced,” she said. “I’ve been treated so well by so many great men, so many great male performers.
“I’d love to get back in the industry—as soon as Robert isn’t booking girls anymore.”